WHO WE ARE
A Common Goal.
Three individuals with a common goal have come together to bring Tomsen to life. A brand with a simple vision: bring winter sports to the people, and people to winter sports. The core of the brand is a sport where the main objective is to have fun. Novaskis by Tomsen. The New Way to Ski.
INTRODUCING THE CREATORS OF TOMSEN
MICHAEL JAY SLOAN
MICHAEL JAY SLOAN
Chief Executive Officer
Michael is the one who deals with all things CEO.
Michael is team captain and drives the operational and financial side of the business. He has held senior executive positions for a variety of small to mid-sized multinational sports and fashion brands.
Michael’s vision is to not only grow the Tomsen brand globally, but also to put Novaskiing on the map as the “third way” to enjoy winter sports. The goal is to offer something new, fun, safe and practical to a wide range of consumers.
Another goal with Tomsen is to hold true to a strict code of ethics; with our suppliers, our partners, our team members, and most importantly, to our consumers. Building and maintaining trust throughout our entire business is a key factor in our company culture.
Prior to Tomsen, Michael ran a consulting firm that specialized in helping brands grow globally. Before that he worked for a variety of sports and fashion-oriented companies, always in the international business development area, including Nike, Columbia Sportswear, Levis/Dockers, Nutcase Helmets, Bellroy, Pendleton Woolen Mills.
Michael is a true global player, having lived in Japan, Brazil, his home country of USA, in five countries across Europe, and has finally settled in Germany where Tomsen Sports is based. He enjoys all kinds of sports, especially golf, running and climbing.
Michael holds an MBA in International Business from Portland State University, in Portland, Oregon, USA.
He is 196 cm tall.
TOMMY SYVERSEN
TOMMY SYVERSEN
Sales and Distribution
Tommy is responsible for sales and distribution.
A born sales animal, Tommy has been key account manager and business developer for small and large brands internationally within the areas of IT, real estate, and sports. He uses his Norwegian ethics, extreme focus, and no-nonsense approach mixed with a bit of Viking craziness, to get stuff done – and that’s an understatement.
Tommy loves Tomsen and wants to see it being enjoyed wherever there is a ski slope. His vision is for the sport to be a discipline in the winter Olympics, where groups of four race down an obstacle slope and the best two advance until the final heat. This is known as Snowcross and is part of making Novaskiing officially acknowledged as a sport.
Tommy’s style is to always look for improvements, be direct in communication, and to look for common goals when working with partners. The “we” in business is very important to him and he literally lives for teamwork and the team spirit, which results in what we call the “Tomsen Magic”, when passionate people strive for a better result.
Tommy has traveled extensively across three continents, pitching and exhibiting, and developing networks for several brands. He will happily tell you he has been in 91 countries and will surpass 100 within 2024.
Tommy has a degree as IT consultant from Næringsakademiet in Oslo, Norway, and has certificates in sales communication using the SPIN method.
He is 188 cm tall.
AURELIAN GRAMA
AURELIAN GRAMA
Production and product development
Aurelian is responsible for all production and product development.
He is an enthusiastic free spirit who always seeks to make the world a better place. After getting a degree in economics he went on to found and co-found a series of small to medium sized businesses activating in the food and health industries.
Tomsen is easy to learn, easy to carry, not expensive compared with other winter sports, healthy and you have a lot of fun doing it. He says this is the perfect combination to get more people out and moving.
His integrity, attention to detail and the strive for perfection lead him to contribute to the development and production of Tomsen, making sure our customers receive the best product industry leading product in the world.
Aurelian is a social guy and besides the sport he loves the team, the ethics of the company but most of all he loves to see how the Tomsen community around the world is growing fast and how beginners, riders, world champions in different disciplines and people from all backgrounds are joining the community momentum while having fun on Tomsen.
He is 198 cm tall.
MICHAEL JAY SLOAN
Chief Executive Officer
Michael is the one who deals with all things CEO.
Michael is team captain and drives the operational and financial side of the business. He has held senior executive positions for a variety of small to mid-sized multinational sports and fashion brands.
Michael’s vision is to not only grow the Tomsen brand globally, but also to put Novaskiing on the map as the “third way” to enjoy winter sports. The goal is to offer something new, fun, safe and practical to a wide range of consumers.
Another goal with Tomsen is to hold true to a strict code of ethics; with our suppliers, our partners, our team members, and most importantly, to our consumers. Building and maintaining trust throughout our entire business is a key factor in our company culture.
Prior to Tomsen, Michael ran a consulting firm that specialized in helping brands grow globally. Before that he worked for a variety of sports and fashion-oriented companies, always in the international business development area, including Nike, Columbia Sportswear, Levis/Dockers, Nutcase Helmets, Bellroy, Pendleton Woolen Mills.
Michael is a true global player, having lived in Japan, Brazil, his home country of USA, in five countries across Europe, and has finally settled in Germany where Tomsen Sports is based. He enjoys all kinds of sports, especially golf, running and climbing.
Michael holds an MBA in International Business from Portland State University, in Portland, Oregon, USA.
He is 196 cm tall.
TOMMY SYVERSEN
Sales and Distribution
Tommy is responsible for sales and distribution.
A born sales animal, Tommy has been key account manager and business developer for small and large brands internationally within the areas of IT, real estate, and sports. He uses his Norwegian ethics, extreme focus, and no-nonsense approach mixed with a bit of Viking craziness, to get stuff done – and that’s an understatement.
Tommy loves Tomsen and wants to see it being enjoyed wherever there is a ski slope. His vision is for the sport to be a discipline in the winter Olympics, where groups of four race down an obstacle slope and the best two advance until the final heat. This is known as Snowcross and is part of making Novaskiing officially acknowledged as a sport.
Tommy’s style is to always look for improvements, be direct in communication, and to look for common goals when working with partners. The “we” in business is very important to him and he literally lives for teamwork and the team spirit, which results in what we call the “Tomsen Magic”, when passionate people strive for a better result.
Tommy has traveled extensively across three continents, pitching and exhibiting, and developing networks for several brands. He will happily tell you he has been in 91 countries and will surpass 100 within 2024.
Tommy has a degree as IT consultant from Næringsakademiet in Oslo, Norway, and has certificates in sales communication using the SPIN method.
He is 188 cm tall.
AURELIAN GRAMA
Production and product development
Aurelian is responsible for all production and product development.
He is an enthusiastic free spirit who always seeks to make the world a better place. After getting a degree in economics he went on to found and co-found a series of small to medium sized businesses activating in the food and health industries.
Tomsen is easy to learn, easy to carry, not expensive compared with other winter sports, healthy and you have a lot of fun doing it. He says this is the perfect combination to get more people out and moving.
His integrity, attention to detail and the strive for perfection lead him to contribute to the development and production of Tomsen, making sure our customers receive the best product industry leading product in the world.
Aurelian is a social guy and besides the sport he loves the team, the ethics of the company but most of all he loves to see how the Tomsen community around the world is growing fast and how beginners, riders, world champions in different disciplines and people from all backgrounds are joining the community momentum while having fun on Tomsen.
He is 198 cm tall.